Growth Hike Guy®

30+ Years · Healthcare · AI · Digital Health

When Revenue Needs
to Move, Companies
Call Win.

Revenue growth and operational leadership for healthcare and digital health companies — from early-stage startups to established organizations that need a new trajectory.

30+
Years in Healthcare
$380M
GPO Contracts Managed
67%
Revenue Growth Led
25+
Years Hitting Revenue Plan

Two Decades of Growth.
One Proven Approach.

Healthcare Revenue Growth

GPO and IDN strategy, sales team restructuring, new technology positioning, distribution channel development, and turning underperforming organizations into award winners.

Medical Devices · Capital Equipment · Healthcare Services

AI & Digital Health Implementation

AI agent deployment, workflow automation, digital health platform strategy, and building AI-powered operations — built from real experience running a digital health startup, not theory.

Digital Health · Health Tech · AI Operations

Operational Leadership & Turnaround

Interim executive leadership, organizational turnarounds, scaling from startup to growth stage, M&A integration, and go-to-market rebuilds for companies at inflection points.

Turnaround · Scaling · Interim Leadership

In Their Words

Win's knowledge of a hospital's business structure and the medical industry combine to give Win an ability to train, motivate and close business that is enviable.
Craig Wheeler
Win has a passion and ability to build success combined with a talent to make successful other team members that are both above and below his management level. These characteristics are invaluable.
John Evans
Win Hansen is an outstanding professional salesman and an outstanding individual. He has an ability to make salespeople around him want to be better sales professionals.
A.J. Cochet
Win's ability to keep us focused on the big picture has completely altered our approach and elevated our sales skills.
John Kasberg

The Growth Hike Guy®

Built in Healthcare. Operating at the Edge of What's Next.

Win Hansen has spent 30+ years growing healthcare companies — from the field to the boardroom. He has led national GPO contract teams managing $380M in contracted revenue, rebuilt districts from last to first, and closed the largest deals in the history of multiple companies.

Most recently, Win founded Sleep Fitter and invented Rairflow® — building a digital health startup from concept through AI-powered operations, clinical instrument development, and clinic market entry. That experience puts him in a category most healthcare consultants can't claim: he has done the work himself, at every level.

He is currently accepting a limited number of consulting engagements.

See the full track record
“25 consecutive years hitting revenue plan.”

Not a claim. A track record.

Ready to grow?

Win responds personally to every inquiry — usually within 24 hours.

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